Often described as one of the most authentic, inspiring and heart-centered souls you can meet, Alisoun is on a mission to improve the lives of a million people–by making it easy for businesses to be a profitable force for good, and through her support of causes that tackle poverty, education and social justice.
Her entrepreneurial spark was lit when she launched a travel club in 1991 and became a new way of life in 2003 when she left the investment industry to start her own business.
Since then Alisoun’s keynote presentations, training events, mentoring and best-selling books, Give-to-Profit: How to Grow Your Business by Supporting Charities and Social Causes and Heartatude: The 9 Principles of Heart-Centered Success have favorably changed the good fortune and social impact of thousands of people worldwide.
Alisoun’s regular humanitarian trips to Rwanda, helping young genocide survivors, have profoundly changed her life, and influenced the way she puts social impact at the core of her business.
She is full of gratitude every day for the joyful and meaningful life she leads – living near a beach just outside Edinburgh, Scotland.